The Jungle 2 Essays - Meat Packing Industry, The Jungle,

The Jungle 2 Sinclair's book ,The Jungle probably had to do the most with the fact that he himself was a Socialist. He was brought up in Baltimore, and his family was considerately poor. His father was not very successful at his job and for this reason it seems good to believe he became a Socialist because in communist countries it is said that all people are treated equal. An opposite of this book would be "?Animal Farm", which Sinclair has probably never read. This other novel shows the bad sides of Socialism and it ends with the rules saying, "All animals are considered equal, but some are more equal than others". In this book it shows that a hard worker is not rewarded and is only disposed of once he becomes a burden. The life of Sinclair and his book is reflected upon only because he uses his opinions in the book. In his book, he made a financial breakthrough and had his first successful novel. Sinclair has written many books dealing with the problems of capitalism and the solutions of commu nism which is not fair because he writes nothing good of capitalism and it's benefits. He also wrote other books on his wisdom he had gained and relegion. He frequently tried for office but never succeeded. His publications were originally made mostly by publishing them himself. The story itself takes place in Chicago with a group of immigrants. They come to the U.S. and discover it's a cruel, harsh world. First, though, this group goes through a series of trials. The first is a marr iage which costs much money, and the second is a death. After this, comes a house which is sold to the one couple for three times the value of the house. It's at this time that the parents and other groups move into this house. One character goes into a meat packing business where he learns of unsanitary conditions. The second is a musician which is currently down on his luck and his wife goes out to work. After a while the first character breaks his arm and loses time at work and is then not received back. He learns at this point when you are new, they will accept you, but once injured they throw out the crippled. At this point this character talks to a Socialist and begins to travel to meetings. But first he returns to his job. And at the point of return he becomes a manager. After his first Socialist rally, he listens mainly to two people, one a ex-professor whose has become a philosopher and the other who is currently an evangelist who has become a traveler.

Newspaper articles Essay Example

Newspaper articles Essay Example Newspaper articles Essay Newspaper articles Essay By considering presentational, structural and linguistic devices, compare and contrast the ways in which Paradorn Srichaphan is portrayed in these two newspaper articles. No time for girls and Paradorn a tale of the unexpected are two different articles that were printed in the papers on the same day, by the same publishers. They are both sports features about rising Asian tennis star Paradorn Srichaphan and so there are many similarities.Since one is from the tabloid Streats and the other is from the publishers broadsheet newspaper The Straits Times, there are many differences in the linguistic, presentational and structural devices used to portray Paradorn. Because of the difference in newspaper type and viewpoints, the two articles follow contrasting writing styles. As expected of most tabloid features, the article, No time for girls, follows a very informal register. There are many questions which are then answered through direct speech and the language is very colloquial.The register in Paradorn A tale of the unexpected, although very formal compared to the tabloid article, is informal for an article appearing in a broadsheet. This is due to the type of article it is, a sports feature. The article consists of numerous quotes from Paradorn and other people, which makes it seem informal. However, the actual article, written by the journalist, has a range of complex and varied vocabulary and syntax, such as impromptu and confidante. In both cases, the readers will be very selected and so, the journalists can afford to be informal.The tone in newspaper articles is often determined by the register. The broadsheet article follows a formal , reported tone while No time for girls follows a fairly informal tone. A reason for this difference in tone is the source of the articles. The article appearing in the broadsheet newspaper is written by media giant AFP, which means that it has a worldwide audience. It is therefore very formal in both register and tone. The tabloid article is written by a local journalist. Since the audience is only the local community, he has chosen to make it informal.Considering that he has written the article for a small audience, the article is a lot more personal. This would help the readers empathise with Paradorn and his sudden climb to success. Journalists often use a pyramidal writing style to organise the information, giving the important facts at the beginning of the article and going into further depth later on. Neither of these articles uses this stereotypical writing style. Since they are both sports features, there is an abundance of relevant and trivial information throughout the pi eces.Although they dont follow it strictly, the important information is given to the reader at the beginning of Paradorn a tale of the unexpected. In the opening paragraph, the journalist has expanded on the heading and outlined the purpose of the article, to inform the readers of the unexpected success of Paradorn. Although the article in Streats begins by directly addressing the title, the rest of the article does not follow the pyramidal structure. The opening is very colloquial and it therefore does not present the facts directly to the reader.In the case of both articles, the readers could get confused while reading as there is no flow between the topics and paragraphs. The paragraphing in the article, No time for girls is not very consistent. Paragraphs sometimes change too abruptly and there is no uniformity in the changing of paragraphs. On two occasions, the journalist has put forward indirect questions which Paradorn goes on to answer. On one occasion, he changes the par agraph after the question and in the other instance, the question and the answer are in the same paragraph.In Paradorn a tale of the unexpected, paragraphs consistently change with progress in time, topic and speech and all paragraphs are well linked. The lexemes in the articles are carefully picked and there are many words that belong to the semantic field of tennis in both articles. They use similar phrases, such as claimed the scalps, which is often used in tennis. It is used to describe the way in which he beat the worlds top tennis players. This gives a gruesome image in the readers minds, as the phrase originates from the Indians of the USA, who used to kill their enemies and then take their scalp, as a sign of victory.This is a contrast to Paradorns character off the court as he is otherwise portrayed as a gentle and kind man. Apart from many words from the semantic field of tennis, the tabloid article contains many words which are synonyms to the words class and glamour. Th ere are many repetitions of the words fame and success which gives an impression that he is basking in his easy climb to fame. Tabloids often approach issues from this view point and tend to sensationalise the topic. They do this to interest the audience and keep their attention.This viewpoint is a contrast to reality and the other broadsheet article, which portrays Paradorn as a very down-to-earth and subdued person. The words, such as modest and frugal in the broadsheet article, complement the picture and help to emphasize the modest nature of Paradorn. Being features, both articles are filled with speech. By following the journalistic devices of using reported speech to lead into direct speech, the journalists add effect to the quote and further emphasize the points being made. Most of the quotations are from Paradorn himself, to find out how he feels about his climb to success.The speech in the tabloid article is printed to look like an interview, with Paradorn answering the ind irect questions of the journalist. This makes it very clear to the readers as to what he is addressing. The other article adds quotes where needed and makes good use of reported speech to lead into the quotes. For example, Paradorn was a model child she said, adding: He was very polite and respectful to everyone. The use of reported speech to lead into quotes is useful to the journalists as they can interpret the speech in different ways to emphasize their viewpoint.Since they are both published on the same day, one would expect some of the quotations to overlap, but, even when addressing the same subject, the quotes in both articles are different. When asked when he would get married, the tabloid quotes him as saying, maybe Ill find one when Im 30, but the broadsheet quotes him as saying Id say when I reach 30 Ill think about it. The article in the broadsheet newspaper says, His private life has not been fodder for Thailands tabloid press though. This is a very ironic statement as the article in the tabloid newspaper, Streats, is all about his private life, girls and marriage.Since the broadsheet article is written by AFP, the local publishers could have taken the idea from that comment and written about his private life. The broadsheet article has a typical layout, with a picture at the top, followed by the text. The tabloid article, however, uses some unusual presentational devices. The sub-heading is placed above the headline for the convenience of the reader and tells them what the article is about. They also add a fact file on the right-hand side so that the reader can have a quick glance at Paradorns major achievements.Apart from this, there is a lot of information within a small area which would help the newspaper save space and therefore, money. It states in the tabloid article that the King is his biggest fan. The picture on the top of the broadsheet article is a picture of Paradorn at the feet of the King of Thailand. This shows that he is still a down-to-earth person despite the privileges he gets. His respect for the king is very high and this is emphasized by the fact that he presented the King with the first international trophy he won and his falling at his feet.This picture could be viewed from a different angle. It could imply that he is taking advantage of success and socialising with royalty. The caption says THE KING AND I: which refers to the picture as well as the famous musical. The picture in Streats portrays glamour and class. This articles focus is on glamour so, it has a picture of him in his new Mercedes Benz. The caption contains an example of typical journalese, Merc-merising, which is the fusion of the car brand and mesmerising. Journalists often blend words with the use of a hyphen to emphasize a point.An interesting point is that although the publishers are the same, the two pictures come from different sources, one from Reuters and the other from AFP. This could show that the two media giants want to portray different views of Paradorn. The broadsheet article, which portrays the tennis player as homely, concludes by saying that he has a weakness for cars and so, bought a Mercedes. This is a comparison of viewpoints as the focus of the tabloid article is the last paragraph of the broadsheet article.Considering that only 50% of the readers that read the headline get to the end of the third paragraph of an article, not many readers would get to the last paragraph and therefore, it is clearly not very important to the broadsheet article. Both articles portray very contrasting views of Paradorn Srichaphan. The tabloid portrays a Paradorn of glamour and class, which is contradictory to the broadsheet article as well as to reality. To a majority of tennis fans, Paradorn is really a tale of the unexpected. Despite the sudden success, he has remained the homely and down-to-earth Thai boy he was brought up to be!

Chaucer’s Use of “Tender” in Troilus and Criseyde

Chaucer’s Use of â€Å"Tender† in Troilus and Criseyde Chaucer is known for his talent at pushing his readers to step outside their preconceived notions regarding genre, characters, and themes. In addition to this, Chaucer uses words with double meanings to create ambiguity and depth throughout his works. Troilus and Criseyde is no different in this respect. Throughout Troilus and Criseyde, Chaucer uses the word tendre several times, using its various meanings to make the reader question the intentions of the characters. According to the Middle English Dictionary, the adjective form of tendre has seven different meanings in medieval texts. Chaucer employs all but two of those meanings in Troilus and Criseyde. The meanings that Chaucer employs are as follows: Immature, young; unsophisticated, innocent, naÃÆ' ¯ve; also unblemished, spotless; Physically sensitive, esp. to pain; susceptible to injury, vulnerable;easily injured, fragile; Of a plant, part of a plant: fresh, new-grown; not hardy, delicate; Physically weak; debilitated, enfeebled, morally week, unable to resist temptation; also impressionable; Sorrowful, heartfelt; piteous, painful, touching; (b) easily moved; of the heart: compassionate, sympathetic (207-209). Chaucer uses the adjective form of tendre five times in Troilus and Criseyde, and employs its various meanings throughout the text. Pandarus is the first to use the word in Book II: his stream of thought during a discussion with Criseyde includes the word. He thinks, If I my tale endite/Aught harde, or make a proces any whyle,/ She shal no savour have therin but lite,/ And trowe I wolde hire in my wil bigyle;/For tender wittes wenen al be wyle/ Theras thei kan nought pleynly understonde; Forthi hire wit to serven wol I fonde (267-273). Here, it seems that Chaucer wants the reader to see the word tendre as meaning naÃÆ' ¯ve, since Pandaruss quote seems to indicate that she is too simple-minded to understand some things. However, this quote is one instance in the text where Chaucer relies on the multiple meanings of the word to create depth. It is important to remember that tender can also mean impressionable, as seen in the fourth definition (above). Because it is Pandarus, who co ntinually pressures Criseyde into action towards Troilus, who uses the word, it seems likely that Chaucer intends the term to be taken both ways. Additional ambiguity surrounding this particular use of the word is that tender in the sense of naivete also indicates youth and innocence (as seen in the first definition listed above). Chaucer wants the reader to consider Criseyde in relation to both of these terms. She is a widow, but is she is also young. She is the woman who cheats on Troilus and breaks his heart, but she is also innocent. Chaucer uses an ambiguous term to make the reader examine Criseydes character more closely. Pandarus also uses the word in Book III, during a discussion with Criseyde. Criseyde wants him to give Troilus a ring on her behalf, to which Pandarus replies, This [man] is so gentil and so tendre of herte/ That with his doeth he wol his sorwes wreke (904-905). The reader can interpret this word according to both the second and fifth meanings listed above. Describing Troilus as tenderhearted suggests that he is vulnerable, sorrowful, or painful (207-209). However, because it is Pandarus (who also pressures Troilus into action throughout the text) who speaks the phrase, Chaucer intends the reader to see the double meaning of the word and think of Troilus as impressionable, as well. The next two uses of the word tender are fairly straightforward, and do not rely on multiple meanings. Criseyde uses the term when she cries to herself upon realizing that she will be exchanged for Antenor. She asks, How shal youre tendre herte this sustene? (795). Here, the word is interpreted as meaning vulnerable. The fourth use of the word occurs in the opening of Book V: the narrator uses it in relation to a plant, saying, and Zepherus as ofte/ Ibrought ayeyn the tendre leves grene (10-11). The fifth and final use of the word occurs in Book V, during the narrators description of Crisyede: Tendre-hearted, slydynge of corage;/ But trewely, I kan nat telle hire age (825-826). Here, Chaucer again plays off the various meanings of tendre, using it to signify both naÃÆ' ¯vete and compassion. However, because he follows the phrase with a reference to her age, he wants the reader to note that the term can also indicate youth. Chaucer uses the multiple meanings of the word tendre throughout Troilus and Criseyde to add depth to the characters. Though sometimes he intends the word to be interpreted in a straightforward fashion, in at least three instances he urges the reader to take into account the varying meanings of the word. The medieval definitions of the terms as naÃÆ' ¯ve, young, sensitive, fresh in relation to plants, and sorrowful offer insight into Chaucers style and intentions.

Describing resolution of a recent business conflict Case Study

Describing resolution of a recent business conflict - Case Study Example Each party during the resolution process will defend its interest with respect to the other one. Since there are different styles of behavior which help the management of a certain organization to handle the conflict, it is vital for important to establish the most suitable method depending upon the situation. Among such methods, there are the domination, the compromise, integration, the voidance and suppression (Lee, 2008). Once an information about the conflict emerges within the working environment, the management of the certain organization involves the employees to the collaborative actions in order to solve the problem. Thus, the integration method of handling the conflict is utilizing. Such approach gives every member of the conflict an access to the other person’s perceptions and goals, enabling them to find the appropriate solution. The dominating style, on the contrary, highlights high concern of one’s self interests rather than concern for the other, thus forces behavior to in one’s position. However, such style of handling the conflict is associated with the low levels of effectiveness and appropriateness, maximizing he importance of a certain individual or a group’s needs at the expense of others. Whether the conflict situation occurred, but an issue is trivial and the effect of the solving process outweighs the resolution outcome, the management avoids dealing w ith the conflict situation, using at the same time the avoiding style. In many cases, conflicts between the management and employees end with the coming to the common decision about the problem that occurred. Thus, both parties of the conflict seek for the middle- ground position appropriate for all. In the situation when conflicting parties are mutually exclusive, they are using the compromising style of handling the conflict (The Five Steps to Conflict Resolution, 2014). The recent business conflict

Why does it matter what shape a molecule has Essay

Why does it matter what shape a molecule has - Essay Example These are the contexts in which the manner in which materials behave are described, whether they are simple gases, or complex biological structures. The bonds between atoms have distinct lengths, energy and direction which distinguish the atomic structure of materials. The shape of a molecule is formed by the spatial relationships of chemically bonded atoms, and this feature contributes significantly to understanding how molecules react with each other. Ionic bonds are formed by the electrostatic attraction between a cation and an anion. The electric field of an ion has spherical symmetry, hence ionic bonds have no directional character. Contrastingly, covalent bonds are formed by the overlap of atomic orbitals. Since the overlap is such that the atomic orbitals can attain maximum overlap, a covalent bond has a directional character. Therefore, â€Å"the shape of a molecule is determined by the angle between two bonds, which in turn is determined by the atomic orbitals that form the bond† (Iwanami 2006, p.1). Thesis Statement: The purpose of this paper is to investigate why the shape of a molecule is significant in the study of chemistry. ... The attraction between two adjacent non-polar molecules increases in proportion to the area of contact. Generally, the closeness of the tie between the two increases with greater area of van der Waal’s contact attraction and also with the degree of hydrogen bonding. The higher the level of molecular fit, the stronger is the affinity between a molecule and the biomolecular target in therapeutic agents. A therapeutic agent or medicine in aqueous solution is stablized by hydrogen bonding to water and dipolar solvation. It is evident that in medicines, there is a trade-off; they must be sufficiently well solvated to be soluble in water, â€Å"but not so strongly solvated that they cannot be pulled from solution by the target biomolecule† (Corey et al 2012, p.55). Noncyclic organic molecules are usually flexible because the barrier to rotation about single bonds having low energy. Therefore, most medicines’ structures have cyclic subunits with a few preferred conforma tions, sometimes just one. Fig.1a. and 1b. show the conformation of prednisone, a significant anti-inflammatory and immunosuppressive drug, along with the preferred conformation of glucose. Fig.1a. Chemical Structure of Glucose Molecule (Corey et al 2012, p.56) Fig.1b. Prednisone Chemical Structure (Corey et al 2012, p.56) While the molecular formula for glucose is C5H12O6, the formula for prednisone is C21H26O5. â€Å"The polycyclic framework of prednisone is quite rigid and gives the molecule a characteristic shape† (Corey et al 2012, p.56). Concurrently, several polar functional groups are situated at specific sites in space, facilitating their optimal binding to the target molecule. The Different Shapes of Molecules Based on Structure There are compounds with a divalent central

Location Based Social Networking Essay Example for Free

Location Based Social Networking Essay Imagine yourself in a locality surrounded by strangers- a new city, a new state yet, no more totally strange. Check-in Yo!, update your profile and you are all set for the location. The location based social networking app Yo!Buddy is making you familiar with the society and locale wherever you are. You can see the like-minded interests and hobbies pursuant, neighbors and have chance to communicate with them. If you think you are not familiar with the ones you desire to go ahead and say ‘hello’, do not feel the set back. Yo! will show you everyone using the app around you, upto 5km. The further you go with Yo!, it has the feature to update and check-in your location, nearby people, activities and events. What more would you ask your locality to show you than what you desire- the users and chance to communicate with them. Yo! finds it simple and unique to bring your online friends and neighbor closer to you in your real life. When you meet your locality people online more often chances to meet them in real life increase much more. Who knows you go to a big mall and are just checked-in to find out that another of your neighbor or friend is nearby or even an online Facebook friend has come to visit the city. You might even be idling at home on a weekend to find another of the Yo! user nearby you too is idling. This makes your networking stronger with him/her. Yo! is mastering itself to provide you the platform so that every time you check-in, the GPS based Yo! records it for you and fellow users. You can even check-in Yo! through your Facebook profile, connect with your friends nearby and be updated on how about of them. The social networking on web is changing and applications like Yo! are changing it for our betterment. You have the world shrunk in a piece of computer.You have Facebook, Twitter to make friends followers worldwide and network. Though most of the friends or followers you get through these are virtually available and you might not have them when you need them. We are traveling to distant places for various reasons and at a strange place we feel left alone, most of the time. We like to see and enjoy our stay, befriend the people around and see nice places or just sit in a corner and still be updated as who are doing what nearby. Imagine yourself to see and doing whatever you like. Imagine to be updated and also open to be welcomed and involved in the surrounding. Location based social networking is bringing the world more alive to you- on your android application, in your palm. You just have to give it a try: invite and spread it to people around you, check-in, update and you are all set to say ‘Yo! Buddy, Wassup!’

Church and Teens :: essays research papers

We all know the horror stories about being forced to go to church each and ever Sunday, and there are so many teens that see going to church as an inconvenience, but why do we look at it that way? Could it be because we don’t understand the concept? Maybe it’s because we think Sunday is our â€Å"sleep day† to catch up on the loss of sleep from the rest of the week. There are a lot of teens that enjoy church because they understand the concept, or because that is the only place they feel that they can be themselves. I can honestly say that I have been on both sides of this spectrum. I was once a teen who decided that every Sunday would be a day to sleep instead of a day to worship. Now, however, Sunday’s are the days that I get up out of bed at 8:00 and I go to church. I’m sure you’re thinking, why on earth would she want to get up so early just to go to church to sing some stupid songs and listen to some boring man preach? Well, for me†¦ it’s therapy for my soul and for my life.   Ã‚  Ã‚  Ã‚  Ã‚  Things have a weird way of happening to me when I least expect them, and this whole church thing is definitely one of those weird things. I came to a point in my life about 4 months ago where everything was going wrong and I wasn’t sure what to do. My friendships were fading, my personal life wasn’t the best it could have been, and I definitely needed to reevaluate my lifestyle. Just when I thought that nothing could go right, along came this boy that changed me more than anyone has ever been able to. Although I didn’t expect it then, and I really didn’t notice until recently, he has made me a better person.   Ã‚  Ã‚  Ã‚  Ã‚  One day we were driving and he asked me if I wanted to go to church with him. A little skeptical at first, I agreed and that’s what started it all. Since that Sunday, I have been regularly attending Wesley Free Methodist Church and I can honestly say that I love it. The sermons are directed toward the entire congregation and not just towards one group, and they are definitely well thought out and well preached.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  The best part about this church is that the youth group plays a big part in all that we do.

Internet Marketing

1. What makes marketing on the Internet different from other forms of direct marketing media? The Internet is an interactive marketing medium for direct marketers offering information access and two-way communication with customers in real time via the computer. Interactivity is what makes marketing on the Internet different from other forms of direct marketing media. 2. What are some advantages of interactive media? i) Wide reach-The internet reaches a worldwide audience of millions of consumers and enables small companies and entrepreneurs to be transformed into global entities instantaneously. i) Convenience-The Internet is almost like a global trade show that is open 24 hours a day, 7 days a week, and any time of the day or night. iii) Low cost- Direct marketers pay for the Internet based on local phone access, not on how widely they distribute their message. iv) Flexibility- he Internet offers great flexibility and permits changes in offers and direct response communications ins tantly, instead of waiting until the next printed catalog is published to change prices or other features. 3. Explain the evolution of e-business. Stage 1:Brochureware- In this stage, organizations began to use the Internet as a bulletin board for brochures, employee telephone directories, and over time for more critical documents such as catalogs and price lists. Stage 2:Customer Interactivity-This next phase is when companies created an interactive dialogue with their customers, encouraging them to inquire, request, register, and online. Stage 3:Transaction Enabler- In this stage, companies began using the Internet to expand transaction. selling products, procuring supplies , enabling internal processes) Stage 4:One-to-one Relationships- This is when the Internet began to be used to create customized silors of interactivity. Because web technology allows companies to deal with customers on a one-to-one basis, product pricing became fluid, dictated by individual customers, often in an auction process. Stage 5:Real-Time organizations-Zero latency organizations are able to plan, execute, a nd aggregate buyers and sellers in a virtual arena. These companies understand customer needs and deliver value in real-time. Stage 6: Communities of Interests( COINS)- The Internet helps companies create communities of common interests that closely link various partners in a value chain. Example, eBay where consumers who possess common needs or interests can competitively bid on a given product. 4. What are the requirements of interactive media? i) Consumers must be able to control when they view the products and which types of products they are viewing. i) Consumers must be able to control the pace at which they review products. iii) Consumers must able to place an order or request additional information directly via the medium rather than having to order through another method. 5. How has technology changed marketing research? Technology has made marketing information readily available, easy to access, current and relevant marketing activity. Much of the information available online, such as government reports, is free of charge, w hich enables marketers of any size to access and obtain this valuable market data. The main cost involved in conducting online market research is the human resource costs, because it requires manpower to surf the Web and identify and download relevant information. 6. What are four of the many strategies to maximize â€Å"click-through† rates? i) Ask for the click-through action- The easiest way to increase click-through is to simply ask for it. ii) Animate a banner advertisement- Animation increase the likelihood that the advertisement will draw the user’s attention and also generates more clicks than static banners, all else being equal. ii) Involve the audience- Engage the viewers to allow them to personalize advertising to their needs. Involving the viewer allows the advertiser to get to know them better, one of the primary goals of direct marketing. iv) Change creative messages frequently- The nature of the Internet means that responses occur quickly, on the first few impressions. 7. Discuss some of the strategies companies use to increase Web site traffic. i) Ask and you shall receive. Ask visitors to bookmark the web site. i) Offer a chat room or provide a bulletin board to open communication among consumers and give them a reason to come back. iii) Create an e-business card that accompanies each e-mail message. Be sure to include the URL in hyperlink format. 8. Identify and explain the three different types of search engine marketing. i) paid placement- Sometimes referred to as † pay-per-click† (PPC) or â€Å"cost-per-click† (CPC) paid placement advertising uses text ads targeted to keyword search results on search engines through programs such as Google AdWords and Yahoo. i) paid inclusion- paid inclusion entails the practice of paying a fee to search engine and similar types of sites such as directories or shopping comparison sites, so that a given web site or web pages may be included in the service's directory, although not necessaril y in exchange for a particular position in search engine listings. iii) Organic search engine optimization- This form of optimization includes the use of a variety of techniques to improve how well a site or page gets listed in search engines for particular search topics. 9. Name some of the characteristics that make a blog an effective tool for marketers. Provide an example of a blog that you think is especially creative. Characteristics that make a blog an effective tool for marketers i) Keep It Simple-Don't get caught up in the length of your posts. They don't have to be long. They can be random thoughts or tidbits of news regarding your industry. The key is to make them interesting. ii) Fast-loading pages: A page should load in 20 seconds or less via dial-up; at more than that, you'll lose more than half of your potential visitors. ii) Quality photography: A simple way to increase visual appeal is to use high quality photography. High quality product images are especially important for online retailers. An example, Twitter is the fastest growing network with more than a 40% increase in active users over the last 9 months , Facebook continues to grow with more than a 37% increase in active users from 2012 to 2013 and Google is not far behind in growth with 35% growth in 9 months. 10. What are some positive and negative characteristics of mobile marketing? Positive characteristics of mobile marketing : ) Personalization: Marketers can personalize text messages based on the consumers’ local time, location, and preferences e. g. , directions to the nearest vegetarian restaurant open at the time of request. ii) Location: Mobile phones amplify two key arguments for electronic commerce, location independence and ubiquity. Consumers increasingly expect tailored and location-based services, thereby underlining the importance of personalized mobile marketing. Negative characteristics of mobile marketing: i) Mobile is hot. Mobile’s high penetration and usage means there’s a lot of clutter and competition. Internet Marketing The effectiveness of social media advertising by means of using Facebook by Practical 2 presented to the Cape Peninsula University of Technology in Partial fulfilment of the requirements for the subject of Advertising and Sale Promotions of the National Diploma: Marketing in the Faculty of Business at the Cape Peninsula University of Technology Lecturer: Campus: Cape Town Due date: Declaration I, Tom Brown (210000007), declare that the contents of this assignment represent my own unaided work, and that the assignment has not previously been submitted for academic examination towards any qualification.Furthermore, it represents my own opinions and not necessarily those of the Cape Peninsula University of Technology. SignedDate Table of Contents Declarationii 1. Social media advertising effectiveness†¦ (full title)1 1. 1Internet usage in SA 1 1. 2Social media 1 1. 3Instant messaging (social networks for Facebook) 1 1. 4Facebook 1 1. 5Advertising/marketing communications on Faceboo k 1 1. 6Current research on Facebook 1 1. 7Generation Z 1 1. 8Hierarchy response models 1 Reference list2 Appendices Appendix A: Safe Assign report 3Appendix B: Integrating multimedia semantic content analysis of MXit 4 Appendix C: The talk uploaded: MXit and the technicity of the body 5 Appendix D: Fat stigmatization on MXit: A content analysis 6 Appendix E: Flaming on MXit 7 Appendix F: MXit, Critical Pedagogy, and Media Activism 8 Appendix G: MXit as a source of information 9 Appendix H: MXit: an opportunity for consumer narrative analysis 10 Appendix: I: Advertising Effectiveness and marketing Potential on MXit 11 Appendix J: Predicting the Determinants of Users’ Intentions for using MXit 12 Appendix K: Social Interaction with MXit 13 1.The effectiveness of social media advertising by means of using Facebook 1. 1Internet usage in SA A resent study has shown 6. 8% (6,800,000 people) of South Africans have access to the internet and 4,822,820 are Facebook users. ( www. inte rnetworldstats. com ). 39% of urban South Africans are using their mobile phones to access the internet. That is 20 million South Africans aged 16 and older. (Anonymous, 2011). 1. 2Social media Social media (also known as social networking) is the share of information and resources as a result in the communication by people, made possible by different online technology tools.This can be done by means of text, online video, blogs, images, podcasts, and other multimedia communication. (Doyle, n/d ) 1. 3Instant messaging (social networks for Facebook) Instant messaging is a feature of facebook that allows you to send or share information with your Facebook friends. The feature can be used at any time to communicate with other people on facebook. There is a bar on the right bottom corner of the screen where one can choose with whom one wants to connect and communicate with. (Reiss, 2010) 1. 4Facebook Facebook is the most popular Social network website on a global scale (www. cmag. com) and second most popular social media website in South Africa (The Mobility 2011 research project). Facebook is a free site that makes most of it’s revenue by means of advertising. The site was first used as a means for Harvard students to get acquainted , but in 2006 the sit became available to everyone who wanted to join. The site has over 500 million users. (http://www. pcmag. com) 1. 5Advertising/marketing communications on Facebook Facebook has a number of advantages and disadvantages to use for your business.Some of the focus Facebook can provide is on branding, customer engagement, reputation management, new customer acquisition, client retention, to drive web traffic to your website, the viral effect, a feedback mechanism, brand repositioning. (Jody, n/d) Because Facebook makes marketing fast and easy, it means that the company should keep up with marketing trends. â€Å"It can also act like a media to leverage your brand and get more authority so users can trust you. † ( Anderson, n/d) 1. 6Current research on Facebook Companies or everyday users can collect data from facebook pages that they have created, through means of Facebook polls.The polls are a graphical illustration of the people who visit your page. It illustrates active page visits and users, showing their age, gender, geographic location, giving one the ability to strategically improve ones marketing mix and to identify the target audience. (facebook. com, n/d) 1. 7Generation Y In a resent study showed that the majority of the generation Y, in South Africa, prefer Facebook over other social media mediums. As a result Google lost a 50% of their market share to facebook, due to user choosing Facebook as a search engine over Google.Mxit is still more popular than Facebook, but lack the loyalty Facebook users. The study shows people spend five times more hours on Facebook than on Mxit. Further studies have shown that generation Y, when given a choice, will choose the Internet over magazines, cell phones over using the Internet and tertiary education over using their cell phones. (Saunders, n/d) 8. Hierarchy response models REFERENCE LIST Doyle, A. n. d. cial Media-Socia Media Definition. http://jobsearch. about. com/od/networking/g/socialmedia. htm [1April 2011]. Fakhar, K. 2009.Benefits of Marketing Through MXit. http://webupon. com/marketing/benefits-of-marketing-through-MXit/#ixzz1I4mh0DZG [30 March 2011]. Haridakis, P. & Hanson, G. 2009. Journal of Broadcasting & Electronic Media. Social Interaction and Co-Viewing with MXit: 317-318, March 30. Laco, A. 2010. History of MXit. http://www. articlealley. com/article_1482289_81. html? ktrack=kcplink [30 March 2011]. Smith, D. 2010. Five million now online as web access grows in South Africa. http://www. guardian. co. uk/world/2010/jan/14/internet-five-million-south-africa [1April 2011]. Verna, P. 010. Pros and Cons for MXit’s Business in 2010. http://www. emarketer. com/blog/index. php/pros-cons-MXit-b usiness-2010/ [31 March 2011]. Ward, S. n. d. Social Media Definition. http://sbinfocanada. about. com/od/socialmedia/g/socialmedia. htm [30 March 2011]. Zawarski, Z. 2010. Happy 5th Birthday MXit. http://www. zadling. com/2010/05/happy-5th-birthday-MXit/ [31 March]. Appendix A: SafeAssign Report Appendix B: Integrating multimedia semantic content analysis of MXit Only attached the first page! Appendix C: The talk uploaded: MXit and the technicity of the body, etc, etc†¦

Mixed Race Essay

Way Back in 1997, famous golf player Tiger Woods shocked the world by describing himself as â€Å"Cablinasian,† representing the totality of his racial background – a combination of â€Å"Caucasian,† â€Å"Black,† â€Å"American Indian,† and â€Å"Asian† heritage (Nagai, 2010, p. 1). The U. S. is the most racially diverse country in the world thanks to immigration. And because native-born Americans have been more accepting and welcoming of interracial relationships, an incline in the percentage of intermarriages and multiracial children is predictable (Nagai, 2010, p. 4). All races of people thrive here. Currently, 9% of the school population is reported to be multiracial and the number is expected to increase to 21% by 2050 (Brown, 2009, p. 124). Biracial population, as a branch of multiracial population, refers individuals whose parents are of different single races (Gullickson, & Morning, 2011, p. 498). Attention has been drawn to multiracial/biracial people lately due to the increasing exposures of famous multiracial/biracial people. The most obvious example will be Barack Obama, current President of the Untied States of America, whose father is African and mother is white American (Chang- Ross, 2010, p. 108). Besides the fact that multiracial people’s excellence in various domains is acknowledged, another significant reason for scholars to be interested in racially-mixed people is that federal government made an adjustment in its official classification system recently and allow individuals to choose more than one race which apply (Gullickson, & Morning, 2011, p. 498). It is exciting that multiracialism brings all races closer; however, it also raises problems due to its complexity. Multiracial people’s appearances are usually exotic and hard for people to define their races. â€Å"What are you? † is probably the most commonly odd questions they receive when meeting new people (Chang- Ross, 2010, p. 108). Even though it is not a pleasant question to be asked, it still shows that people understand the racial entirety of a mixed race individual rather than solely classify s/he in an exclusive race category. Tiger Woods’ self-identification as multiracial caused a controversy and challenged the world on its old belief for centuries that racial category is homogenous (Nagai, 2010, p. 1). And due to historical reasons, several conventions are assigned to identify mixed race people. The most well-known one is called â€Å"one drop rule†Ã¢â‚¬â€œ if an individual has any known African ancestry, s/he will be categorized as black socially and officially (Gullickson, & Morning, 2011, p. 499). Therefore it is hard for the society to accept the concept of defining a person in more than one race in a short period. And because of the exclusive race categorization, racially mixed people face a difficult time to be accepted as a totality of all their heritages by other. Tiger Woods expressed that he felt troubled when people only identify him as African American because of his skin color (Hall, 2001, p. 334). Studies show that racially mixed people tend to have higher depression symptoms and lower self-esteem if part of their heritages is not acknowledged by other people (Townsend, Markus, &Bergsieker 2009, p. 193). Since multiracial population refer to a huge number of people, my paper will emphasize on the issues of biracial people. It is necessary for the society to respect biracial people’s identity choices, therefore people need to understand that family Influences, public impacts and self – realization work together for biracial people to conclude their self-identities and build up their self-respects. It is necessary to be clarified that young children are not cognitive to races, therefore people’s realization of racial distinctions start at early teenage time ((Townsend, Markus, &Bergsieker 2009, p. 193). Ever since then, family, society and selves will each play a dominant role in mixed race people’s identification choices chronically.

Parentheses, Braces, and Brackets in Math

Parentheses, Braces, and Brackets in Math Youll come across many symbols in mathematics and arithmetic. In fact, the language of math is written in symbols, with some text inserted as needed for clarification. Three important- and related- symbols youll see often in math are parentheses, brackets, and braces. You will encounter parentheses, brackets, and braces frequently in  prealgebra  and  algebra, so its important to understand the specific uses  of  these symbols as you move into higher math. Using Parentheses ( ) Parentheses are used to group numbers or variables, or both. When you see a math problem containing parentheses, you need to use the order of operations to solve it. Take as an  example the problem: 9 - 5 à · (8 - 3) x 2 6 You must calculate the operation within the parentheses first, even if it is an operation that would normally come after the other operations in the problem. In this problem, the times and division operations would normally come before subtraction (minus), but since 8 - 3  falls within the parentheses, you would work this part of the problem first. Once youve taken care of the calculation that falls within the parentheses, you would remove them.  In this case (8  -  3) becomes 5, so you would solve the problem as follows: 9 - 5  Ãƒ ·Ã‚  (8 - 3) x 2 6 9 - 5 à · 5 x 2 6 9 - 1  x  2 6 9 - 2 6 7 6 13 Note that per the order of operations, you would work whats in the parentheses first, then calculate numbers with exponents, then multiply and/or divide, then add or subtract. Multiplication and division, as well as addition and subtraction, hold an equal place in the order of operations, so you work these from left to right. In the problem above, after taking care of the subtraction in the parentheses, you need to divide 5 by 5 first, yielding  1;  then multiply 1 by 2, yielding  2;  then subtract  2  from  9, yielding  7;  and then add  7 and  6, yielding a final answer of 13. Parentheses Can Also Mean Multiplication In the problem 3(2 5), the parentheses tell you to multiply. However, you wont multiply until you complete the operation inside the parentheses, 2 5, so you would solve the problem as follows: 3(2 5) 3(7) 21 Examples of Brackets [ ] Brackets are used after the parentheses to group numbers and variables as well. Typically, you would use the parentheses first, then brackets, followed by braces. Here is an example of a problem using brackets:   4 - 3[4 - 2(6 - 3)] à · 3 4 - 3[4 - 2(3)] à · 3 (Do the operation in the parentheses first; leave the parentheses.) 4 - 3[4 - 6] à · 3 (Do the operation in the brackets.) 4 - 3[-2] à · 3 (The bracket informs you to multiply the number within,   which is -3 x -2.) 4 6 à · 3 4 2 6 Examples of Braces { } Braces are also used to group numbers and variables. This example problem uses parentheses, brackets, and braces. Parentheses inside other parentheses (or brackets and braces) are also referred to as nested parentheses. Remember, when you have parentheses inside brackets and braces, or nested parentheses, always work from the inside out:   2{1 [4(2 1) 3]} 2{1 [4(3) 3]} 2{1 [12 3]} 2{1 [15]} 2{16} 32 Notes About Parentheses, Brackets, and Braces Parentheses, brackets, and braces are sometimes referred to as  round, square, and curly brackets, respectively. Braces are also used in sets, as in: {2, 3, 6, 8, 10...} When working with nested parentheses, the order will always be parentheses, brackets, braces, as follows: {[( )]}

What is Visual Art Term Paper Example | Topics and Well Written Essays - 1750 words

What is Visual Art - Term Paper Example There are some rats that are included in the visual arts for instance the applied arts like industrial design, fashion design graphic design and interior design. All these arts serve the purpose of decorating the laces they are fixed. They affect our cognitive and, this shows that there is a relationship between visual arts and psychology (Esaak, 2011). According to Esaak (2011), visual art is something that is created to please the senses. Fine arts are derived from visual arts. Most people believe that visual arts and all types of arts are not intellectually demanding because they do not need a lot of effort to come up with them. This is not true because they require people to employ their psychology ability so that the product of the artist is appealing to the observers. Physicists are always placed before the painters because they are believed that they do not use their might in coming up with the designs they make (Efland, 2002). There are psychological questions that so many pe ople need to answer because they feel that arts are inferior. Visual arts are economical apart from the fact that they decorate the rooms they are placed. Many artists have galleries in which they exhibit their works for customers to buy. By doing this, they get an income which sustain their economy (Sullivan, 2009). Governments have put efforts to integrate arts in schools because they boost the creativity of the students. Many young people enjoy abstract art because it is not directed towards achieving anything in general. From the abstractness, of art, life is artistic and, no one can doubt the fact that the cosmos has been created in an artistic manner because appeals to our eyes (Efland, 2002). Nature has its way of appreciating art because so many people have created museums whereby they keep artistic items where people pay a fee to have a look at them. This shows that they enjoy art and derive satisfaction from just looking at the items (Esaak, 2011). There is an assumption t hat artists are intellectually inferior which needs to be overpowered completely. Platonic ideals are highly abstract meaning that human beings can derive their satisfaction for abstract things (Salmon, 2001). Artistic things can at times be a source of mystery bewilderment and puzzlement because they represent the ideas of the artists. Many people feel that the artist has not finished his work but, he ought not to be judged because a work of art is never complete (Sullivan, 2009). For instance, Rene Magritte’s painting of 1963 of The Telescope. In that drawing, we see the incompleteness of the drawing but, beyond the abstractness there is a puzzlement of the drawing. The total darkness in the drawing and yet the telescope drawing confuses the observer but, the artists require bone to engage in a highly intellectual quest. Abstractness is an achievement of imagination and the observer needs to infer meaning of the visual arts in relation to the images he had seen before plus the present features of the drawing (Salmon, 2001). Arts education is affected by three things, which are the, tendency to thing that arts are a source of entertainment, elective options and frivolous occupations. They are accorded the position of cultural ‘nice’ but, they do not have a platform to exercise their ability in the education sector. They miss the seriousness the sciences are taken with because people feel that they do not need to have arts as a priority because they are needed in the leisure times. There is the lack of awareness of the art subject because many people still feel that it is a leisure subject (Salmon, 2001). It is imperative to

Staffing Assignment Example | Topics and Well Written Essays - 500 words

Staffing - Assignment Example In general, staffing can be said to include several processes such as work force forecasting, work force planning, and appropriate strategizing. Staffing is also concern with placing of existing work force; relocating and relocating people based on the company’s needs, tasks of an individual, the projects related to the activities of the company and the appropriate professional skills of a worker. The actual staffing process starts by the staffing companies taking efforts in studying the job requirements and specifications of their client. It is the role of the business to understand the organization’s culture before attempting in invitations of those candidates seeking the job, interviewing the candidates, and making follow up concerning their references and other appropriate details. The final process is presenting the job seekers who qualify the interviews and found by the staffing company to possess appropriate qualities for the job. Staffing can be permanent or temporary, with temporary staffing the group in the company involved in the process forms a co-employment relationship in combination with clients this is normally achieved through taking responsibilities for the agreed company’s issues. The permanent staffing, on the other hand, undertakes other roles, in addition to recruitment permission related, to permanent fulfillments for the positions, which are open to individuals wishing to go for the job. Providing companies with candidates are usually achieved by the staffing companies, the aspects in which the companies as provided with include direct hire basis, contract and contract to high. The thorough process of interview usually enables the appropriate solutions and processes effective. Resources for learning and understanding the business, its environment, staffing needs, products and services are usually availed by the staffing company. By working out the basic